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William Addison Dwiggins
12 pages (2007/1922); 125KB downloadWOWIO Books
; ISBN: WOWIO-00108
William Addison Dwiggins, an advertising artist, is often credited with introducing the term "graphic design" in this 1922 article. "New Kind of Printing Calls for New Design" was written for a special supplement of the "Boston Evening Transcript" and first published on August 29, 1922.