Letterpress: The Allure of the Handmade

David Jury
162 pages (8/1/2004); 62.1MB download
RotoVision SA; ISBN: 978-2-88046-784-5

DESCRIPTION

A new generation of graphic designers has discovered letterpress -- a technology so old it's new! With its unique visual and tactile impact, it has reemerged as a potent print medium. 'Letterpress' is the first book to explore the popular contemporary uses of this printing process. Displaying an eclectic range of typographic material, it celebrates the technical ingenuity, conventions and rebellions, art and craft of letterpress. Presented against the background of William Morris' seminal work and the unstructured methodologies of the avant-garde artists, the contemporary scope of lettepress is revealed through the work of graphic designers, book artists, illustrators, and the rich and varied private presses. Expand your knowledge of the craft of communication, break the rules to create effective design. Letterpress is a must.